Cash In On The Booming Organics Industry
Mar20

Cash In On The Booming Organics Industry

The organics industry is booming, thanks to highly educated consumers who want foods and products that are both safe to consume and largely free of pesticides and other toxins.  Sales of organic products shot up in the past several years, to $35.1 billion in 2013, according to the Organic Trade Association (OTA).  This market segment continues to expand with no sign of slowing down. Ready to open your own organics business?  Consider...

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5 Ways to Know if You Are Ready to Strike Out on Your Own
Mar19

5 Ways to Know if You Are Ready to Strike Out on Your Own

Many people dream of leaving their office cubicle behind for the greener pastures of self-employment.  You are eager to become your own boss, but are you really ready?  Here are five ways to tell: You are a control freak.  Face it – you yearn for more dominion over your projects, and the thought of someone watching over every little move you do is enough to make you pull out and polish up your resume. You long for flexibility in...

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Office Space or Home Office, Which is Better for an Entrepreneur?
Mar18

Office Space or Home Office, Which is Better for an Entrepreneur?

You started your business on a shoestring – which included the need to work out of your home.  Now business is booming and you have to decide which will be the best option: to stay put at home base or to expand into a commercial space? Before you plunk down money and sign a commercial lease, make sure you’ve examined the pros and cons of leaving your home office behind. PROS Extra space to support employees and/or product. A...

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Your Brand, Your Logo: How to Design it Right the First Time
Mar11

Your Brand, Your Logo: How to Design it Right the First Time

What does your logo say about your business?  It can evoke the emotion of your brand, so when it comes to designing your logo; how to design a logo the first time matters. Logos are the brand and ambassador that represent what you do. For some organizations, it is a preview of the business in visual form.  Plastered on everything from products and brochures to websites, logos work for us 24/7.  Here’s how to design a logo that works...

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Entrepreneur, Solopreneur, Mompreneur… What’s the Difference?
Mar05

Entrepreneur, Solopreneur, Mompreneur… What’s the Difference?

Entrepreneur – a person who creates or helps start up a business; initiator, adventurous, loves challenges and not afraid to take risks. Many entrepreneurs love to get a business running, then sell it or delegate out ongoing management functions.  Richard Branson is a prime example of a successful entrepreneur. The classic “Entrepreneur” no longer seems adequate enough to describe a fledgling business owner.  Nowadays, it seems...

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